We’re thrilled to announce the launch of Chief Advertiser, a podcast dedicated to helping consumer brand marketers master the complexities of advertising in today’s fast-evolving landscape. Each episode dives deep into the strategies, frameworks, and insights that CMOs and senior marketers need to thrive.

Chief Advertiser is designed to be a valuable resource for advertising leaders and teams. The podcast explores topics that matter—from measurement and strategy to organizational structure. Whether you’re managing a brand’s growth through data-backed strategies or navigating the shift between brand marketing and performance, Chief Advertiser brings the conversations that drive actionable outcomes.

What to Expect in Each Episode

In every episode, you’ll gain access to:

• Insightful Interviews: Join us as we speak with top leaders from the advertising world. Guests include seasoned CMOs, agency leads, platform experts, and thought leaders who bring fresh perspectives on everything from scaling campaigns to optimizing media investments.
• Timely Topics: We’re committed to covering the most relevant topics for today’s marketers, focusing on the challenges and opportunities that matter most. Expect discussions on trends like integrated brand and performance strategies, future-proofing media budgets, and fostering cross-functional team success.
• Actionable Takeaways: We know your time is valuable, so every episode is crafted to provide practical takeaways, whether that’s a new approach to measurement, a framework for campaign success, or leadership advice that resonates.

Who Will Benefit

Chief Advertiser is ideal for CMOs, senior marketers, and advertising team leads in consumer brands looking to sharpen their strategies and make data-driven, impactful decisions. Our podcast aims to connect you with the latest in advertising best practices, emerging trends, and high-level insights that support informed decisions in an increasingly competitive environment.

Subscribe now to Chief Advertiser and join us as we explore the art and science of effective advertising.